A new food business based in Darlington is proving a hot favourite with chilli fans after challenging them to try a sauce imported from America which is hotter than anything produced in the UK.
Nicole Race, who set up New Tastes less than a year ago, says the Hot Garlic Sauce, made by a company called Pain Is Good, has quickly become one of her best sellers.
"It is really hot so you only need the tiniest drop," she said. "Serious chilli fans know about Scoville ratings and this sauce is rated at 2,500 to 3,500 units. I have wanted to bring it to the UK for quite a while and it is definitely appealing to people who like a challenge!"
Nicole is determined to give her customers new food experiences. She spent two years planning New Tastes and scouring the world for original companies selling innovative and unusual foods.
After making appearances at food fairs from Northumberland to York, Nicole has now started New Tastes Events. Held in people's homes, the evening includes plenty of tasters and the host receives a selection of products as commission on sales. Nicole is currently holding events within a 40-mile radius of Darlington but aims to build up a team of people operating in a much wider area.
For more about New Tastes and the super-hot sauce, go to www.newtastes.co.uk.
2.500 - 3,500 isn't very hot. Common Tabasco sauce is up t0 5,000 scoville units. U suggest you try Blair's 16 Million Reserve, 16 million units, now that is hot!
3,500 units - hot but not hot enough.
Try the ones at mmm... in Newcastle's Grainger market!
The Naga-bih Jolokia or ‘ghost chilli’, which measures under 2cms long, has an official rating of over one million units on the Scoville Heat Unit (SHU) scale.
Now that's hot...
Come and see mmm... and our super-hot chillies at The ‘Cook, Eat and Enjoy’ food festival at Old Eldon Square from 10am to 4pm this Saturday and Sunday (27 and 28 September).
You can also sample Northumberland rapeseed oil, Cumbrian chutneys and jams, as well as seeing locally produced pickles, sauces, flours and other foods.
To find out more call 07801 357314, e-mail info@mmm-food.co.uk, or log onto http://www.mmm-food.co.uk
I’ve had hot sauces in excess of 5,000,000 units and I’ve heard of even hotter ones although I don’t think id be too interested in inflicting that much tongue torture... 3,500, that’s just warm water. Love the business idea though.
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